Miami Mom Photographer- Malani Ramirez

Setting Schedules, Education, and Referral Programs

Today, we have the pleasure of speaking with Malani Ramirez, a Miami-based family photographer specializing in maternity and newborn photography. In this blog post, Malani shares her journey into photography and how her role as a mother intersects with her passion for capturing precious moments. We'll also delve into the lessons she has learned, effective marketing techniques, and her strategies for balancing motherhood and photography.

Specialization and Niche:

Malani's focus lies in family photography, with a specific specialization in maternity and newborn photography. She finds great joy in documenting the early stages of growing families, from maternity shoots to sweet 16 celebrations. However, her heart truly lies in capturing the sweetness and innocence of adorable newborns.

Lessons Learned:

Over the years, Malani has gained valuable insights as a photographer. She emphasizes the importance of consistency and investing in one's photography education, which has played a significant role in her business growth. She also believes that success is a result of putting in the necessary work and taking charge of one's own journey.

One of her breakthrough moments came when she participated in in-person educational training with renowned celebrity photographer Ana Brandt. This experience elevated her skills and brought a new level of consistency to her work. Malani acknowledges that self-doubt often plagues many mom photographers, but with the support of her family, clients, and mentors like Alan Philip, she has learned to create a positive mindset and focus on her goals.

Effective Marketing Techniques:

Word of mouth and a referral program have proven to be solid marketing techniques for Malani. Her clients' positive experiences and recommendations have helped her reach her target audience effectively. Furthermore, Malani leverages social media platforms like Instagram and Facebook to showcase her work and connect with potential clients.

Advice for Beginners:

For aspiring photographers starting their journey, Malani offers valuable advice. She emphasizes the importance of mastering one's gear, learning about posing and lighting techniques, and never ceasing to learn and improve. Pricing plays a crucial role in running a profitable business, so she encourages beginners to calculate their costs and desired salary to set appropriate rates.

Balance

Basing your photography Schedule on your kid’s Schedule is Key to having a good work life balance for your family- Malani Ramirez

Balancing Motherhood and Photography:

As a mother of three young children, Malani understands the challenges of balancing motherhood and a photography business. To find equilibrium, she learned to slow down and prioritize her family. This led her to specialize in portrait photography and limit her availability for events, ensuring that she spends quality time with her loved ones.

Malani maintains a well-structured schedule, aligning her business commitments with her children's school and activities calendar. This approach helps her stay organized and ensures that both her family and photography business receive the attention they deserve.

Staying Organized and Balancing Family Life:

In managing her demanding roles as a mom photographer, Malani emphasizes the importance of having a schedule that revolves around her children's activities. By aligning her work hours with their school hours, she maximizes her time and avoids taking away from her family. This strategy allows her to dedicate weekends to her loved ones, recognizing the fleeting moments that pass too quickly.

Conclusion:

Balancing motherhood and a photography business is undoubtedly a challenge, but with the right mindset, strategies, and support, it is achievable. Malani Ramirez's journey as a mom photographer serves as an inspiration to her peers. By prioritizing family, maintaining a well-structured schedule, and continuously learning and growing in her craft, she has found a harmonious balance between her roles.

If you're a mom photographer seeking guidance and inspiration, remember Malani's advice: believe in yourself, invest in education, market through word of mouth and social media, and find your own unique balance between motherhood and photography. Cherish those precious moments with your family and let your passion for photography shine.

Be sure to follow Malani Ramirez on her social media channels to witness her beautiful work capturing life's most precious memories.

website: https://capturedmemoriesphoto.com
Follow me on Instagram: www.instagram.com/malanicapturedmemories